Mobile Payment Systems in Malaysia: Its potentials and consumers' adoption strategies



Mobile payment is using mobile device to make transactions via an intermediary, or directly without an intermediary for purchasing goods and services and any other payments. Such systems playing an increasing important role in this 21st century. It has been widely use in Asia and Europe, which included Malaysia.T


The potentials of mobile payment systems include:

  • Location free-access
  • Ease of use, convenience, and user-friendly
  • Avoidance queue
  • Independence of time and place
  • Reduce the numbers of cards carried in wallet
  • Make ubiquitous purchases
  • Complement to cash

Where, mobile payment can generate annual savings of up to 1% of the GDP and increase operational efficiency and productivity levels through expedient payments and receipts of funds. More information can find at http://www.dailyexpress.com.my/news.cfm?NewsID=57966

Strategies to promote mobile payment systems:

  • Enhance security and trust in mobile payment service providers

Eg. A transaction record and documentation should provide which enables consumer made follow-up on past payments easily.

  • Compatibility of mobile payments

There should have consistence between an innovation and the values, experiences, and need of consumers.

  • Simplify of mobile payments

They should simplify the mobile payment methods such as formats of SMS, registeration procedures, billing arrangements and etc.

  • Network externalities and creation of critical mass

It is very important because it significantly affected amount of other consumers to adopt this payment system.

More information can be found at

http://www.mobilepayment.com/

http://www.mobilewallet2u.com/lang/en/about_whatis.html

http://www.neowave.com.my/mobilemoney_overview.asp

http://project.hkkk.fi/helsinkimobility/papers/Mobile%20Applications_2_3.pdf

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2 Responses
  1. tcc Says:

    thanks for sharing.. this make me more understand about mobile payment system leh


  2. Jack Says:

    As you have written that Mobile payment is using mobile device to make transactions via an intermediary, or directly without an intermediary for purchasing goods and services and any other payments.I totally agree with you but some peole do not understood this.electronic signatures


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